Privacy

Based on Article 13 of the Swiss Federal Constitution and the data protection provisions of the Confederation (Data Protection Act, DSG), every person has the right to the protection of his or her privacy and to protection against the misuse of his or her personal data. The operators of this website (see imprint) take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.

In close cooperation with our hosting providers, we endeavour to protect the databases as best as possible against unauthorised access, loss, misuse or falsification.

The operators of this website (see imprint) take the protection of your personal data very seriously. We treat your personal data confidentially and according to the legal data protection regulations as well as this privacy statement.

Data processing on this website is carried out by the website operator The use of our website is generally possible without providing personal data. As far as on our sides personal data (for example name, address or e-mail addresses) are raised, this takes place, as far as possible, always on voluntary basis. This data will not be passed on to third parties without your express consent.

We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible.

Right to information, right to correction, blocking, deletion, objection, right of revocation

On written request we will inform you about your personal data stored by us. You also have the right to correct, block or delete this data. Furthermore, you have the possibility at any time to object to the collection, processing and use of your data and/or to revoke your consent to the collection, processing and forwarding of your personal data to us with effect for the future. The request must be sent to the address given in the imprint of the website.

Right to information, right to correction, blocking, deletion, objection, right of revocation

On written request we will inform you about your personal data stored by us. You also have the right to correct, block, object to or delete this data. Furthermore, you have the possibility at any time to object to the collection, processing and use of your data and/or to revoke your consent to the collection, processing and forwarding of your personal data to us with effect for the future. The request must be sent to the address given in the imprint of the website.

General data collection

When you access our website or retrieve a file, data about this process is stored in a log file on our web server. In detail, the following data can be stored:

IP address (if possible, it is stored anonymously)

Domain name of the website you came from

Names of the files retrieved

Date and time of a request

Name of your Internet Service Provider

and, if applicable, the operating system and browser version of your mobile device

We only store IP addresses for data security reasons in order to guarantee the stability and security of our system (legal basis: Art. 6 para. 1 lit. f DSGVO). We reserve the right to statistically evaluate anonymous data records. This data is collected automatically as soon as you enter our website.

Contact form

If you send us enquiries using the contact form, your details from the enquiry form, including the contact data you provided there, will be stored and processed by us for the purpose of processing the enquiry and in the event of follow-up questions. The data is therefore entered exclusively on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). You can object to this at any time (right of withdrawal). We will not pass on this data without your consent.

Use of data when registering for the e-mail newsletter

If you register for our newsletter, we use the data required for this or separately communicated by you in order to regularly send you our e-mail newsletter in accordance with your consent. You can unsubscribe from the newsletter at any time and either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter.

The data entered in the newsletter registration form will be processed exclusively on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke your consent to the storage of the data, the e-mail address and its use for sending the newsletter at any time, for example via the “unsubscribe” link in the newsletter. The legality of the data processing processes already carried out remains unaffected by the revocation.

Your data will be forwarded directly to our email software ActiveCampaign. ActiveCampaign is registered with Privacy Shield and is required to comply with EU data protection rules. They will not use or pass on your data for the delivery of e-mails. More information can be found here. https://ec.europa.eu/info/law/law-topic/data-protection_en

Links to third party websites

This website contains references to third-party websites in the form of so-called links. Only when you click on such a link, data is transferred to the link target. This is technically necessary. The transmitted data are in particular: Your IP address, the time you clicked the link, the page on which you clicked the link, information about your Internet browser.

Use of cookies

In order to make your visit to our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your mobile device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your terminal and enable us to recognize your browser on your next visit (persistent cookies). You can set your browser in such a way that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or generally. If you choose not to accept cookies, the functionality of our website may be limited. we only use cookies in accordance with art. 5 par. 1 lit a DSGVO, i.e. in accordance with the principles “legality, processing in good faith, transparency”) If you wish to prevent the use of cookies, you can do so through local settings in your Internet browser (e.g. Internet Explorer, Mozilla Firefox, Opera or Safari).

Google Fonts

This page uses certain fonts from Google for display. When you call up a page, your browser loads these fonts. Your IP address, including the page (Internet address) that you have visited, will be transmitted to a Google server. More information about these Google fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy at https://www.google.com/policies/privacy/

Use of Google (Universal) Analytics for web analysis

Our website uses the analysis service Google Analytics. This web analysis service is operated by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter: Google). We use Google Analytics to evaluate your use of our website and to compile reports on user activities. Our legitimate interest in data processing also lies in these purposes. The legal basis for the use of Google Analytics is § 15 para. 3 TMG and Art. 6 para. 1 lit. f DSGVO. This analysis tool works on the basis of cookies. A cookie is a text file that is sent when you visit a website and stored temporarily on the user’s hard drive to enable an analysis of your use of the website. The information stored by the cookie is usually transferred to a Google server in the USA and then stored there. In the context of IP anonymisation, your IP address will previously be reduced by Google within a member state of the EU or another state party to the Agreement on the European Economic Area. On our behalf, Google will use the transmitted information to create a report on the use of the website. We have signed an order processing agreement with Google. The IP address transmitted within the framework of Google Analytics is not combined with other Google data. If you wish to prevent the use of cookies, you can do so by locally changing your settings in the Internet browser used on your computer (e.g. Safari, Internet Explorer, Opera, Firefox etc.), i.e. the program for opening and displaying Internet pages. Furthermore, you can prevent the collection and processing of your data by the Google cookie by downloading and installing a browser plug-in offered by Google under the following link: http://tools.google.com/dlpage/gaoptout?hl=en.

You can prevent the collection by Google Analytics by clicking on the following link. Then an opt-out cookie is set which prevents the future collection of your data when you visit this website: [ga_optout]

Further information on the terms of use and data protection of Google and Google Analytics can be found at http://www.google.com/analytics/terms/de.html as well as at https://www.google.de/intl/de/policies/. We would like to point out that Google Analytics has been supplemented by the “anonymizeIp” extension. This ensures that IP addresses are collected anonymously.

Privacy policy for the use of Google AdWords

The data controller has integrated Google AdWords on this website. Google AdWords is an Internet advertising service that allows advertisers to place ads in both Google’s search engine results and the Google Advertising Network. Google AdWords allows an advertiser to pre-define certain keywords to display an ad in Google’s search engine results only when the user uses the search engine to retrieve a keyword-relevant search result. On the Google Network, ads are distributed to thematically relevant websites using an automatic algorithm and using the previously defined keywords.

The operator of Google AdWords services is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third parties and in the search engine results of the Google search engine and by displaying third-party advertising on our website.

If a person concerned reaches our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the person concerned by Google. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the person concerned. If the cookie has not yet expired, the conversion cookie is used to determine whether certain sub-pages, such as the shopping basket of an online shop system, have been called up on our website. The conversion cookie enables both us and Google to track whether a person who has accessed our website via an AdWords ad has generated revenue, i.e. has completed or cancelled a purchase of goods.

The data and information collected through the use of the conversion cookie is used by Google to generate visit statistics for our website. We use these visit statistics to determine the total number of users who have been referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the person concerned.

The conversion cookie is used to store personal information, such as the websites visited by the person concerned. Personal data, including the IP address of the Internet connection used by the person concerned, is therefore transferred to Google in the United States of America each time he or she visits our Internet pages. This personal data is stored by Google in the United States of America. Google may disclose personal data collected through the technical process to third parties.

The person concerned can prevent the setting of cookies by our website at any time, as already described above, by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.

Furthermore, the person concerned has the possibility to object to interest-based advertising by Google. To do this, the person concerned must access the www.google.de/settings/ads link from each of the Internet browsers they use and make the required settings there.

Further information and Google’s current privacy policy can be found at https://www.google.de/intl/de/policies/privacy/

Use of Facebook plugins

Our website uses so-called social plugins (“plugins”) of the social network Facebook, which is operated by Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). The plugins are marked with a Facebook logo or the addition “Facebook Social Plug-in” or “Facebook Social Plugin”. An overview of the Facebook plugins and their appearance can be found here: http://developers.facebook.com/plugins

When you access a page of our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly from Facebook to your browser and integrated into the page. Through this integration Facebook receives the information that your browser has called up the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged on to Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook server in the USA and stored there.

If you are logged in to Facebook, Facebook can immediately associate your visit to our website with your Facebook profile. If you interact with the plugins, for example by clicking the “I like” button or making a comment, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and displayed to your Facebook friends.

The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights and setting options for the protection of your privacy can be found in the data protection information of Facebook: http://www.facebook.com/policy.php

If you do not want Facebook to associate the data collected via our website directly with your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the Facebook plugins from loading with add-ons for your browser, e.g. the “Facebook Blocker” (http://webgraph.com/resources/facebookblocker/) or the script blocker “NoScript” (http://noscript.net/).

Use of Facebooks visitor access statistics

We use the visitor access statistics (remarketing function) “Custom Audiences” of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”), also known as Facebook Pixel. This feature enables us to target website visitors with advertising by delivering personalized, interest-based Facebook advertising to visitors to this website when they visit the Facebook social network. The function is only activated after you have given your permission. If this function is activated, a direct connection to a Facebook server is established when you visit this website. The Facebook server receives information about which of our websites you have visited. Facebook maps this information to your personal Facebook account. For more information about Facebook’s collection and use of the data, your rights and ways to protect your privacy, please see Facebook’s privacy policy at https://www.facebook.com/about/privacy/. If you do not want Facebook to associate the collected information directly with your Facebook account, you can deactivate the remarketing function “Custom Audiences” here. You must be logged in to Facebook.

Facebook has submitted to the Privacy Shield Agreement between the European Union and the United States and has certified itself accordingly. In doing so, Facebook undertakes to comply with the standards and regulations of European data protection law. Further information can be found on this website.

If you do not have a Facebook account, you can disable Facebook usage-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com

You can also deactivate the remarketing function “Custom Audiences” in the Settings for Advertisements area at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged in to Facebook to do this.

By clicking on this link, you can object to the collection of data on your browser used on this website: [fb_optout]

 

Use of social plugins; Instagram

Our website uses so-called social plugins (“plugins”) of the Instagram online service, which is operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”). The plug-ins are marked with an Instagram logo, for example in the form of an “Instagram camera”. An overview of the Instagram plugins and their appearance can be found here: http://.instagram.com/post/36222022872/introducing-instagram-badges.

When you access a page of our website that contains such a plugin, your browser establishes a direct connection to Instagram’s servers. Instagram transfers the content of the plugin directly to your browser and integrates it into the page. This integration informs Instagram that your browser has called up the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted directly from your browser to an Instagram server in the USA and stored there.

If you are logged in to Instagram, Instagram can immediately associate your visit to our website with your Instagram account. If you interact with the plugins, for example by pressing the “Instagram Camera” button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed to your contacts.

Please refer to Instagram’s privacy policy for the purpose and scope of data collection and the further processing and use of the data by Instagram and your rights and setting options for protecting your privacy: https://help.instagram.com/155833707900388/.

If you do not want Instagram to associate the information collected through our website directly with your Instagram account, you must log out of Instagram before visiting our website. You can also completely prevent the Instagram plugins from loading with add-ons for your browser, e.g. with the script blocker “NoScript” (http://noscript.net/).

Twitter

Our website contains functions of Twitter Inc, 795 Folsom Street, Suite 600, San Francisco, CA 94107, USA. If you use Twitter and especially the “Re-Tweet” function, Twitter links your Twitter account to the websites you visit. This will be announced to other users on Twitter, especially to your followers. This is also the way to transfer data to Twitter.

We, as the provider of our website, are not informed by Twitter about the content of the transmitted data or the use of the data. You can find further information under the following link: http://twitter.com/privacy

Please note, however, that you can change your privacy settings on Twitter in your account settings there at http://twitter.com/account/settings

Use of videos (e.g. Youtube, Vimeo)

This website uses the Youtube embedding function to display and play videos from the provider “Youtube”. The extended data protection mode is used here, which, according to the provider, does not initiate the storage of user information until the video(s) are played. If the playback of embedded YouTube videos is started, the provider uses “YouTube” cookies to collect information about user behavior. According to “Youtube”, these serve, among other things, to collect video statistics, to improve user-friendliness and to prevent abusive practices. Regardless of the playback of the embedded videos, every time this website is accessed, a connection to the Google network “DoubleClick” is established, which can trigger further data processing operations without our influence.

Further information on data protection at “YouTube” can be found in the provider’s data protection declaration at: https://www.google.de/intl/de/policies/privacy/

WordPress.com statistics

We use the analysis tool WordPress.com-Stats to evaluate visitor access. Provider is Automattic Inc, 60 29th Street #343, San Francisco, CA 94110-4929, USA (“Automattic”), using the tracking technology of Quantcast Inc, 201 3rd St, Floor 2, San Francisco, CA 94103-3153, USA (“Quantcast”). WordPress.com-Stats uses “cookies” to analyze your use of this website. The information obtained about your use of this website is stored on a server of Automattic and Quantcase. Your IP address will be made anonymous immediately after processing and before it is stored. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can object to the collection and use of your data by Quantcast with effect for the future by clicking on the following link and setting a deselection cookie in your browser by clicking on “Click here to opt-out”: http://www.quantcast.com/opt-out. If you delete all cookies on your computer, you must set the opt-out cookie again.